How to make Web accessibility a priority (instead of an afterthought)

If I’ve learned anything about accessibility over the past few months, it’s that you can’t just sprinkle in some alt-text and call it a day. You need to make foundational changes to your strategies and overall approach in marketing if you want to consistently produce material that’s inclusive of everyone’s needs. We use the internet… Continue reading How to make Web accessibility a priority (instead of an afterthought)

Feeling stuck on what to post on social media?

Feeling overwhelmed when it’s time to post something on the social accounts for your business profile? It’s common (and it sucks). However, there’s a few strategies you can use to ensure you’ll be able to write something out that adds value.

Should my business be on Facebook?

Write out your goals, take a peek at what competitors are doing, analyze your customers, and spec out what it would take to implement a thorough strategy. ⁠Essentially you want to lay the foundation before pouring the concrete. ⁠If this sounds like too much already, then maybe this isn’t the right path to take at the moment.